Google debuts a Chrome extension to show how many ads are loaded on a web page, what advertisers are involved, and what user data was used for personalized ads (Catalin Cimpanu/ZDNet)

Catalin Cimpanu / ZDNet:

Google debuts a Chrome extension to show how many ads are loaded on a web page, what advertisers are involved, and what user data was used for personalized ads  —  Google has taken new steps towards its grand master plan to revamp the online advertising ecosystem.